Jonny Holsten is the Founder and CEO at South Mountain Messaging where he help teams find the right words to attract best-fit customers and close more sales.

Jonny's passion is helping leaders and brands be clear and compelling in their message when revenue or reputation is on the line.

Certified in the StoryBrand Framework, Jonny has helped organizations and teams in several countries and many industries get aligned around a clear message, activate team members to follow messaging, and become better communicators to move the needle for their organizations.

Jonny lives in Phoenix, Arizona, where he lives with his wife Lindy, his 2-year-old daughter, and two boxer dogs. Jonny Started South Mountain Messaging after working in brand management and broadcasting in professional sports and realized how many marketing dollars were being wasted by confusing marketing.