Heather TerHark
Chief Strategy Officer
VIVA Senior Living

Heather TerHark-Monreal has over 25 years of diverse continuum of care healthcare experience. Heather is current the Chief Strategy Office for VIVA Senior Living. Heather provides leadership and direction in ancillary support, business development for new projects in post-acute and senior living settings, managed care contracting, and transitional care oversight and guidance to Vivage/Wellage communities and Bridges Community Homecare, Hospice and Palliative Care. Heather develops key partnerships and strategic programming for innovations in a variety of care delivery models in regional and national markets.

Additionally, Heather has been an Assisted Living Executive Director and has directed large sales and marketing teams. Heather has experience in home care and hospice, having developed Medicare and private duty programs as well as geriatric case management. Heather obtained a bachelor’s degree in Business Administration with an emphasis on Healthcare Administration from Frederick Taylor University after attending Missouri State University, where she studied Recreation Leisure Studies with an emphasis on wellness.

Sessions

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Keys to Elevating Post Acute Sales and Marketing Strategies

Wednesday, October 16, 2024
9:30 AM - 10:15 AM