Shonia Russelle is an accomplished healthcare executive with over 20 years of experience in driving business results through strategic marketing, brand development, and business development in the senior healthcare industry. Currently serving as the Assistant Vice President of Healthcare/Post-Acute Sales, Marketing & Communications at Otterbein Senior Life, Shonia leads multi-state operations and develops training programs that have significantly enhanced revenue generation and operational success. Previously, she served as VP of Sales and Business Development at Guardian Elder Care, overseeing 31 facilities, and as Regional Director of Sales at CommuniCare Health Services, where she led a team of 18 sales professionals and managed a 1900-bed region. Shonia’s expertise includes physician recruitment, ACO partnerships, sales coaching, and the creation of culture brand programs that have driven both operational excellence and improved client satisfaction.

"SMASH filled the gap of the missing component which our industry so desperately needed. A conference, forum, community, as well as a network of its own created by professionals in our field who understand what sales & marketing professionals desire, is truly inspiring."