Rob Marsh is the CEO at Birmingham, Alabama-based Bradford Health Services, a provider of a full array of substance use disorder treatment services, including detoxification, residential, partial hospitalization, intensive outpatient, sober living, community integration, and counseling operating in seven states. Rob is an accomplished healthcare executive with three decades of experience in management and operations across the healthcare industry. Known for his ability to drive substantial financial and operational improvements, Rob has held senior roles at several prominent organizations, including as Chief Executive Officer at 360 Behavioral Health, Senior Vice President and Chief Operating Officer at Lifepoint Health/Kindred Healthcare, Division President at Acadia Healthcare, and Regional Director of Operations at Brookdale Senior Living. After joining Bradford in 2024, he has been focused on expanding the organization’s ability to serve individuals and communities throughout the eastern United States with the recent acquisition of Lakeview Health in Florida and the launching of a SUD de novo in Texas.
Rob holds an MBA in Healthcare Management. He was named a “Healthcare Hero” by the Louisville Business Journal and companies he’s led have achieved industry recognition, including Top ABA Companies in 2023. He is currently pursuing a law degree from The Colleges of Law in Ventura, California.