Crystal Parrish
BSN, RN
SR. Managing Director of Wellness
Arrow Senior Living

Crystal L. Parrish is an accomplished Senior Living Healthcare Executive with more than a decade of experience and a proven track record in nursing management, healthcare administration, and operational leadership. With a focus on driving measurable results, Crystal excels in optimizing clinical outcomes, improving financial performance, and ensuring operational efficiency across senior living communities. Throughout her career, she has demonstrated expertise in regulatory compliance, utilizing technology to streamline workflows, and implementing data-driven strategies to enhance care quality and staff performance.
Crystal has extensive experience in coaching and developing high-performing teams, fostering a culture of continuous improvement and professional growth. She has successfully led large-scale projects, including the integration of new communities, development of career advancement programs for staff, and the creation of internal talent pools that significantly reduce reliance on contract labor. Additionally, she has a strong background in utilizing technology to improve care coordination and documentation accuracy, ensuring optimal care delivery while maintaining compliance with regulatory standards.
Her leadership has consistently resulted in the achievement of key operational goals, including revenue recovery, improved staff retention, and enhanced clinical outcomes. Crystal’s commitment to exceptional resident care and efficient management practices has made her a respected leader in the senior living sector.

Sessions

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Managing Behavioral Expressions Across the Spectrum of Senior Living

Monday, May 19, 2025
11:45 AM - 12:30 PM