Brian Doherty has served as president and CEO of the Massachusetts Assisted Living Association (Mass-ALA), since 2018. His successful leadership was recognized by Argentum, which named him a 2022 Champion of Seniors Awardee. As assisted living is a relatively new and fast-growing sector, and an innovative model of a social wellness environment, Doherty focuses on educating policy makers and the public on its beneficial role in healthy aging. This includes legislative and regulatory advocacy, and production and promotion of consumer resources including the Assisted Living Resource Guide, which is published annually and provided free to members of the public.

Doherty has a proven record in association management, having successfully led associations in different sectors. He served as Executive Director at the Massachusetts Psychological Association and, prior to that, as CEO of the Northeast Association of REALTORS®. In a volunteer capacity, he currently serves as Immediate Past Chair of the New England Society of Association Executives, where he has served on the Board since 2018.